Senior Vice-President of multinational conglomerate, Groupe Nduom (GN), Mrs Yvonne Nduom, has said Ghana, unlike other African countries, has a pioneering environment with loads of opportunities.
However, she said, “there are also some obstacles, an entrepreneur has to learn and overcome in order to thrive well in Ghana.
Mrs Nduom, who was adjudged the Best Female Entrepreneur at the just-ended 2018 Ghana Entrepreneur and Corporate Executive Awards, made this observation in an interview yesterday on Accra-based Eezy FM.
According to her, there were loads of inconsistencies in the system, which made it sometimes difficult for someone to register a company or file his or her documents.
To this end, she appealed to government to simplify the process, thus making it timely and transparent for people who want to do business.
This, she said, would encourage many more people who want to avoid such stress to register their local businesses.
For example, she recounted the effort she and her husband had to make when they wanted to start a bank, which is now serving a large number of people today in Ghana “although the target of the bank is to reach the over 60% of Ghanaians who are unbanked.”
She was of the view that other indigenous people like her and her husband who wished to become entrepreneurs should be pushed “so that they can in turn empower the unemployed.”
Although she said the country should not close its door to foreign investors, she indicated that those in the country should be encouraged so as to enable them create more jobs for the teeming unemployed youth.
Commenting on government’s vision to create an enabling environment for job creation, the senior vice president of GN stated that, “it hasn’t been easy but if government can visit industrial sites, encourage and be quick to solve problems that arise, it will be half-way through to creating that enabling environment.”
On the issue of women in entrepreneurship, Mrs Nduom pointed out that “women are seen to be poly focused as compared to their male counterparts.”
She, therefore, urged women not to allow the “system” kill their dreams of becoming successful entrepreneurs and business owners.
Story: Mizpah ETORMENYE MENSAVIE-AYIVOR
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