Range Rover Velar launches in Ghana

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The fourth member of the Range Rover family has arrived in Ghana.

Alliance Motors Ghana, the official distributor of Jaguar and Land Rover in Ghana, has partnered with the Achimota Golf Club to launch the Range Rover Velar during the UMB Accra Open Golf Tournament, 7-10 December.
The Velar will be officially unveiled on the final day of the tournament along with the Land Rover Hole in One with the Grand Prize of a Range Rover Velar to be awarded to the player who achieves the winning shot.

The Velar’s Ghana and sub-Saharan launch follows inspired global launch events in London, Paris and Milan.

“The Accra Open is one of the premier golfing events in West Africa making it a perfect platform to launch the Range Rover Velar in Ghana. The Velar offers levels of luxury, refinement and all-terrain capability that Accra Open participants will be thrilled to experience. Having the Velar as the Grand Prize in the Hole in One competition will bring another level of excitement to the event,” says Sales Manager at Alliance Motors Ghana, Kwadwo Adjabeng.

Range Rover Velar brings a new dimension of presence, modernity and minimalist design to the Range Rover family. Created from a clean sheet using Jaguar Land Rover’s Lightweight Aluminium Architecture, the Velar represents the next chapter of the Range Rover success story as Britain’s biggest luxury export.

An unwavering belief in reductionism has been fully employed, with switches being kept to an absolute minimum to help create a calm sanctuary.

 

Story: Business Desk

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